The essence of a successful voice broadcasting campaign begins with a quality message. Here are a few pointers to help with script creation and development.
Live Message
A live message is defined as a pre-recorded message that is answered by a person.
Live Message Format
- Introduction: Your company contact information.
- Message Body: Description of product, service, or notification.
- Business to Business Marketing: Clearly identify your product to evoke interest, and then offer an option or several options to transfer for additional details.
- Closing: Give a final option to transfer and an option to be removed.
Voice Mail Message
A voice mail message is defined as a pre-recorded message that is answered by an answering machine or voice mail.
- Introduction: Your company contact information
- Message Body: Description of product, service, or notification.
- Business to Business Marketing: Clearly identify your product to evoke interest, and then provide your phone number for a return call.
- Use a marketing name that is different from anyone else in your office.
- For a marketing message it is important that your message sounds natural. We do not recommend using professional voice talent for a voice mail message.
Sample Messages
Live Message
Voice Mail Message
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